Really cool project by Antrepo over in Turkey. The concept behind the project was to take major international brands, and strip their packaging design to a simple minimal design. The project speaks on unnecessary items on global brand. Please note, Antrepo is not suggesting the sample images as new looks for the brands. What are your thoughts on this idea? Do you think the products would still sell with the simple branding (image 3)?
Leave a comment or send me your thoughts @MissAtoholik!
[via Lovely Package]