ELI in SOHO

In route to shoot J Cole at the Highline Ball room, we took a moment to play in the rain with our brand new t-shirts from our summer 2014 campaign called E.L.I. (Explore+Live&Inspire!). Here are a few flicks…

eli-in-soho-7 eli-in-soho-6 eli-in-soho-5 eli-in-soho-3 eli-in-soho-2 eli-in-soho-1